Windows Live Mail is slowly losing desktop email client market share but is likely to stay #3 for quite awhile (fourth place has significantly less share at 0.1%).Įmail client usage differs from industry to industry and from brand to brand. ’s webmail email client market share has increased 140% since last quarter.Īpple Mail’s share of desktop opens has decreased slightly while Outlook’s has increased, but they’re still first and second place respectively. Apple iPad continues its downward trend in mobile email client market share.Īlthough Gmail remains the top webmail email client, its exact share of webmail opens has been fluctuating since the pandemic started, from 71-80% and now sits firmly at 75%. Google Android has shot up the mobile ranks to #2 after being stuck at #5 most of last year. It’s still not quite as strong as it was this time last year, but we’ll see how the rest of 2021 trends.Īpple iPhone continues to be the leader in mobile email, and it’s unlikely to be overthrown anytime soon. Mobile is recovering nicely as the most popular place for emails to be opened (it took a hit in the middle of 2020). Will this give Windows Live Mail, currently #11, a chance to break through to the top 10 again? Only time will tell. Outlook Mobile has lost a lot of share, now only an eighth of what it had last year. Other interesting things to note? Google Android makes the biggest jump, moving up 3 places to #6. This is likely due to the immense popularity of the new iPhone 12 family. Top 10 email clients overallĪpple iPhone increases its stronghold as first place in email client market share-up almost 5 percentage points since last year.

Where are subscribers reading emails? We analyzed nearly 3 billion email opens in January, February, and March of 2021 to find out the most popular email clients, apps, and devices. Transcript: Email client market share from January-March 2021 We analyzed nearly 3 billion email opens around the world with Litmus Email Analytics from January to March of 2021.Ĭheck out our infographic here for the key takeaways, or read the transcript below it. So, I was curious to see how it played out during the first quarter of the new year.

How is it April already? Email client popularity last year was almost as up and down as the U.S.

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Apple mail vs outlook webmail